Welcome to AGAR

An award-winning Kenyan company dealing in natural resources from the Arid and Semi-Arid Lands of East Africa.

01Active in development.

AGAR has partnered up over the years with NGOs and Community Based Organizations (CBOs).

02Biodiversity is Key

One of our 4 core values at AGAR, and our approach was always ethical.

03Understand Gum Arabic

Gum Arabic is multifunctional and is used in whole range of food & non-food products.

Get To Know AGAR Limited

We started as a commodities agency specializing in the trade of gum Arabic and resins such as Frankincense and Myrrh.

Our work is in the the so called “ASAL – Arid and Semi-Arid Lands” counties of Kenya, covering around the 80% of the national territory. Our Mission is to be the lead agency in the economically empowered, indigenous and innovative public-private partnership in the dry lands of Africa.

01Our Projects

03Our Products

04Our Certifications

JUA by AGAR™

JUA by AGAR™ is the brand name for Agar Limited’s line of essential oils made (almost) exclusively of raw materials picked and processed on the African continent.
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JUA Tamu®

Our upcoming JUA Tamu® line, bringing the rich and unique flavours of Northern Kenya straight to you!

Upcoming flavours include Red Cactus Juice, a vitamin-packed drink from Laikipia, Drylands Honey, a naturally sweet treat from West Pokot and sun-ripened Mango Chips and Red Cactus Jam, showcasing the region’s fruits and unique ingredients.

What the media is saying about AGAR™

Our work with communities in arid lands is visible, and so is our impact – both social and environmental – as we advocate for environmental sustainability and are conservationists by trade working with trees and plants.

Become a Reseller

Our reselling base plan is valid on credit only in cases where the distributor has a retail shop that we consider to have high potential, and we are confident that it can generate strong sales due to its reputation, location, and foot traffic.